David Hartley

David Hartley Global Director, Fraud and Financial Crime Practice, SAS David Hartley is a 20-year SAS veteran based in the UK and has global responsibility for the direction and development of specific analytics solutions to address insurance fraud detection and prevention and leads of team of insurance fraud global experts. The team also support health insurers in their pursuit of fraud, waste and abuse. SAS entered this space in 2009 and now has just under 100 insurers and ten country consortiums across the world using SAS to detect suspicious claims, potential fraudulent new business applications, reducing false positive ratios in investigation and using the solution to identify potential fraud within the various third parties involved in the claims process including agents, garages/motor repair shops, doctors/medical providers etc. as well as possible internal fraud within the insurer. David brings over 35 years of insurance experience to SAS. He was part of a small team that established Lloyds Bank as the largest bancassurer in the UK in the mid 1990’s. Prior to this he spent 7 years at Eagle Star (now part of Zurich Insurance) working on both central data repositories, the application of data intelligence (including fraud detection and customer intelligence) and running direct marketing teams, and was part of the management team that established their successful personal lines direct writer in 1989. David is a graduate in Business Studies from the University of Aston In Birmingham, England and is an Associate of the Chartered Insurance Institute, a Fellow of the Institute of Direct and Digital Marketing and holds Diplomas from the UK’s Chartered Institute of Marketing, and Market Research Society. Outside of work, David has been happily married for 30 years, and is the father of 4 young men, and is a life-long Manchester City supporter. He is also the Chairman and Founder of a global medical research charity and support group, The XLP Research Trust. LinkedIn profile - linkedin.com/in/davidghartley  


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