Transforming to a product mindset organization [On-Demand Webinar]

A different era featuring rapid movement and change means that customers have ever changing needs, the tech ecosystem is ever evolving and disruption of your enterprise is around every corner.

The shift to product mindset

Corporate enterprise practitioners must deliver faster on a daily basis while driving towards short-term and long-term digital transformation. Adopting agile methodologies to increase customer satisfaction while tying to value and delivering bottom line results has allowed for a shift from a project-centric mentality to a product-centric mindset.

A product mindset thinking allows for a focus on short-term and long-term outcomes, the use of multi-disciplinary teams and designing for the intent of the effort.

Select key takeaways:

• "The product recipe approach is a set of methods, best practices and technology enablers that  build products wired for the future at human scale."
• "Minimizing time to value whiles solving for a need allows you to excel at change."
• "One of the foundations of product mindset is the differentiation from problem space to solution space."
• "Constantly having the customer in mind and empathy for the users is extremely important."
• "Be data informed, user led and impact focused."
• Continuously reviewing with an openness to failure ultimately ensures products that delight customers."
• "Impediments are not in the path. Impediments are the path."
• "Design-led thinking allows you to make your customer journey as frictionless as possible to engage your customers as quickly as possible while creating stickiness to increase margin and market share"